Single segments allow you to include content for some people and not others. E.g. you may want to include an offer module in your mailing, but only for people who live in Dublin.

● To create a single segment set go to Data > Segmentation > Single segments and ‘Add New’

● Name and describe your single segment

● If you are using a connector you need to click your segment and configure the rule

●Single segments are binary, you are either in or out

Useful Links:
Configuring Single Segments

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