Exporting segmented mailings via a connector between Taxi and your ESP is recommended for the greatest efficiency. Taxi can add extra functionality depending on which ESP you use.
To export via a connector:
- Select 'Export' and select the ESP connector you want to use.
- Under 'Segmentation' select 'Send different versions to different segments'
- Map the versions to the segment values and select version to use as a default.
Anyone who doesn't meet the criteria will be sent the default version.