Segment sets and single segments are defined in the segmentation section of your Taxi account. These allow you to set up rules to control which content is sent to the groups of people within this segmentation. They are then applied to any of the modules in your Email Design System to give you complete control of the specific content that’s sent to your customers.
Once segments are defined it is possible to use them in the Taxi editor and to preview content for each segment.
Code for segments is entered through the segmentation settings. Example shown below:
The segment builder in Taxi for Email allows users to build their own logic to combine single segments. There is no extra set up required to make this work, beyond the normal configuration of single segments.
What is Segmentation |