A template is a digital document written in HTML which is uploaded into Taxi for Email. It will usually have some elements that are editable e.g. images, copy and colours, and some that are non-editable e.g. brand logos or straplines. Templates are the basis of all emails built in Taxi. You cannot create an email in Taxi without a template. If your company has different brands, you might have different templates for each brand.  

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